SoftBank Offloads $310 Million Stake in FirstCry as HNIs Flock to IPO-Bound Unicorn

Navigating Strategic Shifts: SoftBank’s Stake Sale Paves the Way for FirstCry’s Eminent IPO


In a strategic move, Japanese tech investor SoftBank has successfully offloaded a significant portion of its stake in the eagerly awaited IPO-bound FirstCry. The stake, valued at an impressive $310 million (INR 630 Cr), found eager buyers among high-net-worth individuals (HNIs). This development not only showcases the continued interest of investors in the thriving e-commerce sector but also positions FirstCry at a robust valuation range of $3.5 billion to $3.75 billion.

Details of the Stake Sale:

SoftBank’s decision to divest a portion of its stake comes on the heels of significant investments made by the MEMG family office, Sharrp Ventures, and the DSP family office earlier this year. These entities collectively acquired stakes in FirstCry from SoftBank, amounting to a substantial INR 435 Crores. The recent stake sale to HNIs further solidifies FirstCry’s financial standing and raises anticipation for its upcoming Initial Public Offering (IPO).

Valuation Insights:

The shares acquired by high-net-worth individuals in this transaction have propelled FirstCry into a valuation spectrum ranging from $3.5 billion to $3.75 billion. This valuation not only underscores the market confidence in FirstCry’s business model but also reflects its prominent position as an e-commerce unicorn.

SoftBank’s Continued Interest:

While SoftBank has divested a part of its stake, the tech investor still retains shares in FirstCry valued at $800 million to $900 million. SoftBank intends to sell these remaining shares at a later date, possibly in alignment with the unicorn’s IPO plans. This move exemplifies SoftBank’s strategic approach to managing its investment portfolio and optimizing returns.


The successful offloading of a stake in FirstCry to high-net-worth individuals not only injects fresh capital into the company but also enhances its market visibility in the run-up to its anticipated IPO. The valuation range of $3.5 billion to $3.75 billion signals robust investor confidence in FirstCry’s potential and sets the stage for what promises to be a landmark event in the e-commerce landscape. As SoftBank continues to navigate its investments, the evolving saga of FirstCry reflects the dynamic nature of the tech investment landscape.

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